Cookie & Tracking Technologies Notice
1 Overview
This Cookie & Tracking Technologies Notice explains how cookies and similar technologies are used on websites operated by members of the Merlin Group.
Cookies and similar technologies may store or access information on your device and, in some cases, involve the processing of information that may relate to you or your device. This notice is intended to provide transparency about the use of these technologies and how they may affect your privacy.
This notice should be read together with the Privacy Notice for the website you are visiting. The Privacy Notice, is accessible via footer section on each page of this website, identifies the legal entity responsible for operating this website (the data controller), sets out your data protection rights in full, and contains information about how personal data collected through cookies is further processed.
2 What are cookies and similar technologies?
Cookies are small text files placed on your device when you visit a website. The term “cookies” in this notice also covers similar technologies that store or access information on your device, including:
• Pixels and web beacons: small image files or code embedded in a webpage or email that can detect when the page or email has been opened or interacted with.
• SDKs (software development kits): code components embedded in applications that enable tracking or functional features.
• Local storage: technology that stores data directly in your browser, similar to cookies but with different technical properties.
• Device fingerprinting: techniques that identify your device based on its technical characteristics, such as browser type, screen resolution, installed fonts, and other settings, without placing a file on your device.
• IP-based tracking: use of your device’s internet protocol (IP) address to identify or analyse your activity.
• Tracking pixels and links: embedded elements in web content that record interactions such as clicks or page views.
Some cookies are temporary and are deleted when you close your browser (session cookies); others remain on your device until they expire or are deleted by you (persistent cookies).
These technologies may be used to:
• Enable website functionality
• Maintain security and prevent fraud
• Analyse how the website is used
• Improve website performance and reliability
• Measure advertising effectiveness
You can manage how these technologies interact with your device and personal data through the Cookie Preference Centre (CPC) described in Section 77, or through your browser and/or device settings.
3 Purposes for which cookies may be used
Cookies may be used for the following purposes:
• Strictly necessary / essential: Required to operate the website, enable core functionality, and maintain security.
• Preferences and functionality: Used to remember your choices and enable enhanced website features.
• Analytics and performance: Used to understand how the website is used, identify technical issues, and improve performance. This includes analysis of interactions such as page views, navigation paths, clicks, scrolling, and form interactions.
• Advertising and marketing: Used to measure advertising effectiveness and, where you have provided your consent, deliver interest-based or targeted advertising.
• Social media and third-party features: Used to enable content sharing, embedded content, or other website features that rely on third-party platforms.
4 Jurisdiction-specific information
4.1 Germany
This section applies where this website is directed at users in Germany and supplements the information set out in this Notice.
In Germany, the use of cookies and similar technologies is additionally governed by the Telecommunications Digital Services Data Protection Act (Telekommunikation-Digitale-Dienste-Datenschutz-Gesetz, TDDDG). Where consent is required under TDDDG, this is obtained through the Cookie Preference Centre described above, which also serves as the consent mechanism under TDDDG § 25.
Where you have provided consent through a recognised consent management service operating under the Digital Services consent ordinance (Einwilligungsverwaltungsverordnung, EinwV, in force 1 April 2025), that consent signal will be recognised and honoured by our consent management platform.
You may refuse consent to all non-essential cookies directly from the first layer of the cookie banner, without navigating to additional settings. Strictly necessary cookies remain active regardless of your choice.
5 Booking a ticket on the website
5.1 Ticket purchasing facility
This website provides access to an online ticket purchasing facility where you can purchase tickets for your visit. This facility forms part of the overall website journey and may involve the use of cookies or similar technologies in connection with the purchase process.
5.2 Basket abandonment reminders
If you begin a ticket purchase but do not complete it, you may receive a reminder about your incomplete booking. This reminder service is provided by third-party provider and is facilitated by cookies or similar technologies that identify your session or device in connection with your incomplete purchase.
Basket abandonment reminder technologies are activated only where you have provided your consent to receive direct marketing during the purchase journey as well as consented to the relevant cookie category.
Where you have provided consent and entered your email address during the ticket purchase journey, the reminder may be sent to help you complete your booking.
If you wish to withdraw your consent to receiving basket abandonment reminders, you can manage the relevant cookie preferences using the Cookie Preference Centre described in Section 7, or by adjusting your browser settings. You can also unsubscribe to any marketing emails you receive or exercise your rights as set out in the Privacy Notice of the website.
6 Third-party cookies
When you visit this website, cookies may be set either by us (first-party cookies) or by third parties whose tools, content, or features we used on the website (third-party cookies).
Where third-party cookies are used, those third parties — such as analytics providers, advertising partners, session-analysis vendors, or social media platforms — may receive or collect information from your device or browser in connection with the operation of their tools, in accordance with their own privacy notices.
Where third-party cookies involve the transfer of data to countries outside the European Economic Area, appropriate safeguards are applied. Further information about international data transfers and applicable safeguards is provided in the Privacy Notice, and details of individual third-party providers are available in the Cookie Preference Centre (see section 7 below).
7 Managing your cookie preferences
7.1 The Cookie Preference Centre
You can manage your cookie preferences at any time using the Cookie Preference Centre (CPC). The CPC is accessible:
• First visit to the website - via the cookie banner displayed; or
• At any time –either via a floating cookie icon available on every page or via a dedicated link in the footer of each page (depending on the website).
The CPC provides a list of the cookies and similar technologies used on this website, including their name, purpose, provider, category, and retention period. It allows you to review this information and to give, refuse, or withdraw your consent to non-essential cookie categories at any time.
You can withdraw or change your consent at any time, as easily as you gave it, by returning to the CPC. Your consent choices are recorded. Withdrawal of consent does not affect the lawfulness of any processing carried out on the basis of your consent before it was withdrawn.
Strictly necessary cookies are always active and cannot be disabled via the CPC, as they are required for the website to function.
7.2 Browser and device settings
Most browsers and devices also allow you to control cookies through their settings, including the ability to block or delete cookies or restrict the use of certain technologies. Please refer to your browser or device manufacturer’s guidance for further information.
Please note that restricting or disabling cookies may affect certain features of the website. For example:
• Disabling preference or functionality cookies may affect saved settings such as language or display preferences.
• Disabling analytics or performance cookies may limit the ability to understand and improve how the website performs.
• Disabling advertising or marketing cookies may affect the relevance of advertising or content shown to you.
8 Legal basis and your rights
Strictly necessary cookies are always active. They are used on the basis that they are technically required to provide the website and its core functions. Where such cookies involve the processing of personal data, that processing is carried out on the basis of legitimate interests in operating a functional and secure website.
All other cookies used on this website are used only where you have provided your consent. Consent is sought before any non-essential cookies are placed on your device. You may withdraw or change your consent at any time using the Cookie Preference Centre, as described in Section 7 above. Withdrawal of consent does not affect the lawfulness of any processing carried out prior to withdrawal.
Where personal data is collected through cookies, the legal basis for any further processing of that personal data is set out in the applicable Privacy Notice for this website.
You have the right to lodge a complaint about the use of cookies or the processing of your personal data with the relevant national data protection supervisory authority. Details of your data protection rights and how to exercise them are provided in the applicable Privacy Notice.
9 International data transfers
Information collected through cookies may be processed in countries outside the European Economic Area (EEA). Where such transfers occur, they take place on the basis of appropriate safeguards in accordance with applicable data protection law, such as standard contractual clauses adopted by the European Commission.
Please note that consent given in connection with cookies cannot be relied upon as the legal basis for international transfers of personal data collected through regular website tracking. Transfers are covered by the safeguards described above.
Further information about international data transfers and applicable safeguards is provided in the Privacy Notice.
10 Updates to this notice
This notice may be updated from time to time to reflect changes in law, technology, or group practices. The “last updated” date at the end of this notice indicates when the most recent changes were made.
11 Further information
For more information about how personal data is processed and about your rights, including your right to complain to a supervisory authority, please refer to the applicable Privacy Notice for this website, accessible via the imprint or legal information page.
[Last updated: April 2026]
