Leafy Seadragon

Breed, Rescue, Protect

We want you to love the oceans and the creatures that live in them as much as we do.

By sharing their beauty, we want to inspire you to help us protect them for generations to come.

Everything we do is about celebrating the sea and its inhabitants. By sharing the beauty of the oceans and its creatures with the millions of guests who visit us each year, we want to inspire them to join us in working to preserve our marine heritage for future generations.

Through our independent charity, The SEA LIFE Marine Conservation Trust, our guests make a huge contribution to marine conservation. Their support allows us to work with specialist organizations, individual experts, governments, business, and local communities on campaigns and activities that protect marine creatures and their environment across the globe.

These marine conservation initiatives generally fall into one of three areas – Breed, Rescue and Protect – and include:

  • Running global breeding programs for thirteen species of endangered rays as well as the largest seahorse network in the world.
  • Rescuing hundreds of sick and injured seals and turtles every year, rehabilitating them and whenever possible returning them to the wild.
  • Campaigning for marine protected areas to be set up across the globe as well as taking direct action against pollution by organizing beach cleans across the globe.

Seahorse Breeding


SEA LIFE has been a pioneer in the field of Seahorse breeding, successfully breeding and rearing nine different species to date to help this very sensitive and endangered sea creature from facing extinction.

Our program has meant that we do not have to rely on external suppliers to find Seahorses for our exhibits. That means that none will ever be taken from the wild on our behalf. It also means that we may be able to use our stock to re-supply wild stock if they become extinct in the wild.

We are members of an International Taxon Advisory Group, which oversees important Seahorse protection and conservation endeavors around the world.

Seal Rescue

Seal Face

SEA LIFE and its sister brand SEA LIFE Sanctuaries, rescue, care for and return to the wild more than 100 orphaned, injured and sick Seal Pups annually.

Marine Animal Rescue

Seal Rescue

We also rescue other creatures that need our help, including rare Sturgeon, Dolphins, Minke Whales and Sea Turtles. In 2009 a rare Kemps Ridley Turtle found close to death on a beach in southern England was returned to the wild off North Carolina.


Re-homing Turtle

SEA LIFE provides permanent homes for damaged and disabled creatures rescued and in need of homing, that would otherwise have been killed or put to sleep.

By showcasing all of these beautiful creatures that now live with us, we can engage our visitors to help them understand how small changes in their daily routine can have a positive effect on the survival of many of our creatures at no cost or with very little effort!

Occasionally we rescue and care for other, more unusual creatures. We gave homes to two severely disabled Loggerhead Sea Turtles. Antiopi, who was brain damaged by an ugly gaffe-wound and Lefteris, who had lost two flippers. Both would have died if a collaboration between SEA LIFE and the Sea Turtle Protection Society of Greece (Archelon) hadn't brought them to us.



We are active campaigners and do all we can to raise awareness of the critical issues facing the creatures of the oceans. We have been involved with lots of campaigns including: the WDCS 2010 Stop Whaling Campaign; a campaign to force the Greek government to improve conservation of sea turtle nesting beaches; a campaign to help outlaw the grisly shark-fining industry and a campaign to reduce the impact of by-catch on vulnerable species. And it won’t stop there. We will always be involved.

Our Commitment to Conservation

Here at SEA LIFE, we care deeply about our oceans and all of the creatures that live above and beneath the surface. We also care deeply about those creatures that we are lucky enough to have in our care. We are experts in husbandry and will only keep creatures that we know will thrive in the displays that we create for them.

We are campaigners and activists, doing all we can to preserve the precious life that dwells in our oceans. Along with the practical breeding, homing, rescue and rehabilitation of ocean dwelling creatures, we also petition governments, host conferences and help raise awareness of all kinds of important marine issues.

Protection of Turtles

A SEA LIFE fund raising campaign has enabled a new Sea Turtle Rescue and Wildlife Information Centre to be built on the Greek island of Zakynthos because 90% of the Loggerhead Turtle nests in the Mediterranean are found here. Until the centre was built, any adult turtle that was injured in a collision with a pleasure craft or through entanglement in fishing gear around the island (of which there are many) could only be treated at a centre in Athens, a day’s travel away.

Working with other Groups

We are proud to work alongside many important environmental groups. These include: Greenpeace; The Marine Conservation Society; The Shark Trust; The Isle of Man Basking Shark Survey; The Whale and Dolphin Conservation Society; The Wildlife Trust; the Worldwide Fund for Nature and others.

We have financed vital field projects and have hosted exhibitions, fund-raising events and press conferences to help wildlife charities draw attention to particular marine conservation issues.

Aiding Research

We have helped fishery research by supplying mature shoaling species of Seahorses for tagging and release.

We also carry out shark tagging at many of our centres. This work helps researchers to understand how habitat changes have affected the shark's lives. Our staff at Blackpool carries out target training to begin to understand how different shark species react to color and shapes underwater. This valuable research will aid the understanding of movements of sharks in the wild.

Education & Awareness

We attract over ten million visitors every year. This gives us a unique opportunity to increase awareness of, and support for, a wide range of marine conservation issues. We do this by placing an emphasis on environmental concerns wherever possible.

We also organize and host high profile conferences and events to attract the attention of the industry, media and general public. This has included an International Shark Conference in the UK at the National SEA LIFE Centre in Birmingham.

These events cover marine issues ranging from the controversial Alaskan seal cull to shark finning, whaling and the erosion of coral reefs.

You can get involved too. Find out more during your visit to SEA LIFE.

More about SEA LIFE conservation

SEA LIFE Conservation

Conservation of turtle nests

Green sea turtle

Discover more

Back from the brink

Two Seahorses

The spiny Seahorse

Stop whaling

Whale Jump

Help us stop whaling


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M - Th
10am - 7pm*
10:00am - 8:00pm*
9:30am - 8:00pm*
10am - 6:30pm

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